1. Services
    2. Customer list recruitment

Customer data recruitment

Utilising your customer data to recruit participants familiar with your products for targeted research.

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Leverage your customer base for precise and familiar insights.

No one knows your customers better than you, but often it's more efficient to let a partner like People for Research handle their recruitment so you can focus on the research. If you have a pool of engaged users you would like to include in qualitative or quantitate research, we can help. PFR are here to remove the challenges that recruiting your customers can bring by simplifying the sourcing process and reducing both costs and lead time, while ensuring GDPR compliance throughout.

Why you should choose PFR to be your customer recruitment partner

Robust and flexible service, crafted to accommodate your needs

Experience sourcing participants from external customer data via a tried and tested recruitment process

Dedicated PFR team member assigned to manage your project and trained to process your customers' personal data in a fully compliant manner

Ability to recruit from both your customer pool and our own growing community, with participants based in over 140 countries

25 years of experience in bespoke participant recruitment for market research and usability testing.

Ability to mirror your branding and ensure all communications from PFR to your customers are immediately recognised, increasing engagement

PFR builds and hosts the pre-qualifying questionnaire on a fully accessible and secure platform

Guidance on lead time and appropriate incentives

Fully GDPR-compliant process, accredited by the Market Research Society and Fair Data partners

Choose from our customer list service options

Option 1

PFR creates pre-qualifying questionnaire

Client invites customers to take part in research and shares link to questionnaire with customers

PFR collects responses from customers interested in taking part in paid research after collecting their consent

PFR recruits suitable customers to attend research session

About option 1

    Simpler process for all parties
    Lower project cost
    Improved engagement as the customers are being contacted by the client
    Shorter lead time

Option 2

Client shares customer data with PFR (client must have collected informed consent for this purpose beforehand)

PFR creates pre-qualifying questionnaire and sends link to customers

PFR collects responses from customers interested in taking part in paid research after collecting their consent

PFR recruits suitable customers to attend research session

About option 2

    Fewer responsibilities for client
    Customer data is cleansed before submission
    Longer lead time
    Data performance report provided at the end of the project

What else can People for Research do for you?

Incentive management

Handling rewards and compensations for your participants efficiently.

Consent form management

Ensuring all consent forms are properly managed and stored.

Assistance with logistics and technical support

Providing logistical support and technical assistance throughout your project.

Guided internet connection and tech checks

Helping participants with internet connectivity and technical checks.

Support at the initial stages of profiling

Assisting with the initial stages of participant profiling and recruitment.

Data cleansing

Analysing your data for duplicates and unusable data, as well as providing you with a useful engagement report at the end of the project

Facility booking

Coordinating and booking facilities needed for your research.

Compliance advice

Sharing our data protection knowledge and experience to ensure your research remains fully compliant.

Our happy customers

Don't just take our word for it - see what our happy clients have to say about their experiences with us.

Rapid insights delivery aligned with agile approach

PFR's quick shift to align with our agile approach enabled our recent critical project’s rapid insights delivery. Your efforts have made a real difference. It’s a pleasure working with a partner who embraces change.

(Natwest)
Smooth recruitment process with friendly and attentive team

Really enjoyed working with the PFR team. Friendly, attentive, good communication and everything ran as smooth as it could have during the recruitment.

(AND Digital)
Innovative and thorough research process

Working with People for Research and we are really impressed. As part of a project, they asked participants to send in proof of using a service before booking them to attend the research and it was all their idea!

(Co-Op)
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Empower your research insights. Contact us today.

Unlock the full potential of your research with our expert recruitment services. We provide a diverse range of participants, from everyday consumers to specialised professionals, ensuring comprehensive and inclusive insights tailored to your study's needs.