1. Services
    2. B2B recruitment

B2B recruitment

Finding professionals and business owners tailored to your specific requirements.

Two men in business attire having a discussion while looking at a tablet in an office setting.

Connecting you with top business minds.

At People for Research, we are setting the standard for B2B user recruitment. The professionals we source empower our clients in the UK and overseas to design and develop future products and services. With a dedicated team of professional participant recruiters, we specialise in identifying, engaging, and screening high-calibre profiles across a range of industries and business sizes. We have extensive experience recruiting senior decision-makers, business owners, sole traders, finance professionals, heads of departments and experts in specific roles.

Why you should choose People for Research to be your business recruitment partner

Our own growing community of business owners and senior/niche professionals, both in the UK and abroad

Our team uses a range of methods to identify, source, and engage the right people, which includes but is not limited to our internal B2B database, paid referral campaigns, targeted social media advertising, LinkedIn recruiter, free find, networks/forums, smart screening, and other business platforms managed in-house

We assess each brief and use our learnings from past projects to create a detailed recruitment plan and ensure delivery

Our digital operations team works to find innovative ways to identify and secure new profiles rather than relying on the same methods of recruitment round on round

25 years of experience in bespoke participant recruitment for market research and usability testing.

Tried and tested recruitment methods for moderated research based on a robust two-stage screening and three-stage confirmation process

Ability to recruit for all types of business research, from in-person prototype testing to remote online interviews

Guidance on lead time and appropriate incentives and support at the initial stages of profiling

Fully GDPR-compliant process, accredited by the Market Research Society and Fair Data partners

What else can People for Research do for you?

Incentive management

Handling rewards and compensations for your participants efficiently.

Consent form management

Ensuring all consent forms are properly managed and stored.

Assistance with logistics and technical support

Providing logistical support and technical assistance throughout your project.

Guided internet connection and tech checks

Helping participants with internet connectivity and technical checks.

Support at the initial stages of profiling

Assisting with the initial stages of participant profiling and recruitment.

Feasibility studies

Conducting comprehensive feasibility studies to assess the viability of your research projects.

Facility booking

Coordinating and booking facilities needed for your research.

Compliance advice

Sharing our data protection knowledge and experience to ensure your research remains fully compliant.

Our happy customers

Don't just take our word for it - see what our happy clients have to say about their experiences with us.

A partner rather than a supplier

PFR are our favourite agency to work with, we feel that they are a partner rather than a supplier. They always ensure they understand your brief, flag any issues early on, they're realistic in their timings and will go above and beyond when you need them to - what more could you ask for!

(Experian)
Successfully targeting senior leaders in SMEs

We've set a tough brief for PFR - the type of user we're targeting are senior leaders in SMEs who are thinking about moving their business to the UK. These are, by their very nature, overseas, so we're using a proxy of individuals who work in a company that is originally from an overseas country and they should also be foreign nationals who have moved here in the last couple of years.

(Department for International Trade (DIT))
Super helpful and knowledgeable team

The PFR team was great to work with! They were super helpful any time we needed anything. They know our users and what we need inside out, and that's due to the prep before recruitment. The agency goes went above and beyond to satisfy our requirements.

(HMRC)
Two women are laughing together against a light blue background, looking bright and smiling.

Empower your research insights. Contact us today.

Unlock the full potential of your research with our expert recruitment services. We provide a diverse range of participants, from everyday consumers to specialised professionals, ensuring comprehensive and inclusive insights tailored to your study's needs.